We're honored to announce that our CEO, Mikko Ikonen, has been chosen to join the panel of judges for the Effie Finland marketing competition!
Leading Finnish marketing professionals from diverse industries, agencies, universities, and media have been invited to join the Effie jury.
The 2024 Effie Finland competition brings together 39 expert judges chaired by Elli Tuominen from Kurio. Judging takes place over two rounds, each with a dedicated panel, ensuring the competition's high standard and integrity.
Effie is the world's leading competition for measuring marketing effectiveness, owned by Effie Worldwide Inc. Originally established by the New York American Marketing Association (NYAMA) in 1968, Effie continues to set the global standard for marketing impact.
Read the full announcement here (in Finnish).
